This campaign is so successful! I love the coffee but more so the packaging and the way thy have thought of the colour combinations as well as the display for the stores. Plus they have George Clooney as their brand image!
Because of private reasons i have been able to observe this company's development. They started selling their products in greek pharmacies and have now become very international while opening Korres stores in various cities as well as selling their products to other retailers. Their products are very successful as they only use natural elements in their production but I am sure they also appeal so much because of their very simple but gorgeous packaging and design!
A really nice building with many interesting exhibitions and one permanent collection including various famous artists such as Magritte, Picasso, Lichtenstein...
Well, that was an interesting 'cultural' experience! We actually had the chance to drive through the film sets of Superman, Spiderman, Batman, Friends... We learned that they employ people to remove the leafs of the trees one by one so that it can be winter in summer and than they reemploy them to put them back on the next day so that they can shoot spring! Also Central parc is just a corner of one film set and the rain drops are tripled in size so that they can be seen on TV and this is why the actors always get so wet so quickly!